Recover from a Setback

Ready — Walt Disney (1901-1966) faced a major setback when he lost the rights in 1928 to his first successful character—Oswald the Lucky Rabbit. He created Oswald under contract with Universal Studios, but when he sought better terms for his work, Universal took ownership of the character and of his animators.

Set — It was a defining moment that shaped his future success. Instead of crushing Disney’s spirit, he transformed the setback into an opportunity for growth. It was a pivotal event that shaped his approach to future work. Out of the setback, he . . .

• Rebounded in the Face of Adversity

  Instead of dwelling on his loss, Disney moved to create something new. Within weeks, he conceived Mickey Mouse, a character that surpassed Oswald’s popularity and became one of the most recognizable icons in the world.

• Discovered the Importance of Ownership

  Disney discovered the importance of maintaining ownership of his work. He vowed never to let someone else have ownership of his creations again, and future characters remained under his creative control.

• Created the Future

  Losing Oswald forced Disney to pivot, leading to the birth of Mickey Mouse and the revolutionary use of synchronized sound in animation with Steamboat Willie. Mickey Mouse became a character even more beloved and successful.

• Determined to Succeed

  Disney didn’t allow the loss of Oswald to define his career. He demonstrated the power keeping a forward-looking vision, showing that setbacks are temporary.

Grow! — By turning adversity into opportunity, Disney laid the foundation for an entertainment empire. Are you facing a setback in your own life? If so (or when you do) ask, “How can I use this adversity to propel my life and career forward?” Your own Mickey Mouse may be hiding in the shadows of the setback.